Why Is It Important To get Your Website Optimized?

“Having my company’s website optimized for search engines was one of the most effective investments I’ve made to bring in more business!” – Chris L., Mobile Mechanic Hawaii

Search engine optimization or SEO has come a long way since it started 25 years ago. Marketing strategies have changed significantly since its inception, with majority of Internet marketing now adapting to search engine algorithms. Rumors that SEO is dead are hardly true and in fact, the importance of search engine optimization is even more apparent now. Many companies are renewing their commitment to invest in website optimization.

If you’re still on the fence about whether or not you should set aside a budget for your website’s SEO, here are 6 reasons why you should: Continue reading

Digitizing Your Business

When people think about Google, one of the first things that comes to mind is that they are a search engine company. Which is correct.

Initially Google began as a company that organizes online content and provides a hub for people to find the content. Today, Google has evolved into a massive company that meddles in a lot of things. But digitizing the world is one of the essential things that Google has evolved to do.

With the infrastructure of Google being an online search engine, in order for Google to stay valuable Continue reading

Why Optimizing Your Website For Search Engines Is Important

Having a website is one thing, having your website easily found by your clientele or audience is a whole other thing.

You see, when people search online for businesses, services, answers, etc., the #1 place they search is on search engines such as Google, Yahoo, and Bing!

If your website is not optimized or has the proper assets to be, what is called ranked, high on the search engine search results, people will not likely find and/or come across your website.

For instance if you had a towing company and have a website to market your business and service, when someone is in need of a tow truck they would likely search on a search engine like Google for “towing services” on their mobile device. The most relevant website to “towing services” in your local area will show up on the top of the search page results.

The highest ranking Continue reading

Having Just A Website For Your Business Isn’t Enough

In this day and age, about 65% of non-online businesses have a website. Whether if it’s a social media profile or an actual webpage that markets the business, more and more businesses are using the internet in attempts to market their business.

Notice that I said “attempt”.

You see, most business owners and/or self employed people have misconceptions about having just a website. They think that a website will boost their business’s visibility and in result get them more customers through their doors, more clients to serve, and ultimately more business.

Well, that is the idea. But, it isn’t that simple. Especially if your business is in an industry that is very competitive. A website typically will not generate you more business off the bat. If it was that simple everyone would have no problem getting more leads, clients, sales, inquiries, and money.

Most business people think Continue reading

How Important It Is To Get Your Business Online

Think about it.

If you need a plumber for your home and you don’t know of anyone who is a plumber that can help you immediately, what would be the first thing you would do to find one?

If you answered, look for a plumber in the Yellow Pages directory book, you are probably a bit older and this website isn’t for you. If you have a business, your business will likely be outdated and outperformed by newer businesses in your industry.

But you are reading this. So I know your answer is you would search online for plumber.

How do I know that? Well, that’s what majority of people would do when their in need of a service or even products. The first thing they would do is search on any search engine or directory on their desktop computer, laptop, mobile device, or cell phone.

It’s the world that we live in in this day and age.

Now imagine a person in need of what your business offers. How will they find you? If your business is not yet digitized and online, they are likely not going to find you. That’s a loss of business and money.

Stay with us here as we will offer tips and educate you how to get your business online the proper way.

Get online!